Emotional Intelligence, Emotional Labour and Job Attitude: Moderating Role of Perceived Organizational Support

Abstract

The teaching job requires significant emotional intelligence and emotional labour due to interactions with various stakeholders, including students, parents, corporate representatives, and the community (Truata, 2014). An Affective Event Theory and a Job Demand Resource Model are used in this study to examine how emotional intelligence (El), surface acting (SA), and deep acting (DA) affect job satisfaction (JS) and organizational commitment (OC), as well as the potential moderating effect of perceived organizational support (POS) among full-time faculty members in management colleges. 267 full-time faculty from management colleges under five universities were surveyed in this cross-sectional study using purposive sampling. In order to test direct hypotheses, the data were analyzed using the Structural Equation Model (SEM). Findings highlight the positive influence of El on both JS and OC. While SA exhibited no effect on JS and negatively affected OC, DA positively impacted both. In order to analyze the moderating effect of POS, the Process Macro was used. A surprising result was that POS did not influence the relationship between this study's independent and dependent variables. This study provides theoretical and practical insights, emphasizing the unique emotional dynamics and their impact on the job attitude of faculty members within academia. To equip educators with emotional coping strategies and enhancing emotional intelligence, the study suggests incorporating El and EL sessions in faculty orientation and training programs. Recognizing the significance of El in faculty selection, the study recommends its inclusion in hiring criteria. Further exploration into the non-moderating role of POS and implementation of suggested interventions can guide management practices, enriching faculty members' IS and OC. Overall the study enriches the understanding of El, EL, JS, OC and POS dynamics in the academic context. Since this is the first study of its kind for this population to have unique findings, it implicates that El predicts JS, OC, and EL strategies enhance JS and OC, uninfluenced by POS, which is aligned with the understanding that their satisfaction is primarily determined by intrinsic factors rather than extrinsic factors Like POS.